Sottsass

2008-03-15

“A winter’s day I was going to wear a heavy wool jacket, and there was a cat that was watching me and I thought: this cat doesn’t understand what I am doing, it knows nothing, it knows neither what is a jacket, nor that there is the winter, nor what is the cold, it doesn’t know anything, and it will never know anything because its brain is structured in a manner such that it doesn’t go beyond certain boundaries, it is useless to want to go further.
We are in the same situation, we are under one roof and we fail to never go beyond.”.

(Ettore Sottsass: Conversation under a roof, translated from Wikiquote)

Categories : communication, design